In this case we were approached by the client to design a collection of silk scarfs. In order to do so we first created the whole brand concept, values and mission which at the time yarn didn’t have. We also shaped the target group in order to have a clear path for the designers to create their art.

With all these developed we launched the first scarf collection “Summer in the City”, we designed the packaging and supporting elements like embossed stickers, silk paper and cards.

“In yarn we explore and interweave ideas and concepts in order to create products and experiences that connect us with our senses and our planet”